Accessability Links
Search for Jobs

Smartphone sales to increase by 57.7%

11 Apr 11 - 12:00AM
Gartner also estimated that the number of smartphone units being sold globally will reach 468 million units by the end of the year.

Android will become the most popular operating system, as it will account for 49 per cent of the smartphone market by 2012, it was also estimated.

Roberta Cozza, principal analyst at Gartner, said: "By 2015, 67 per cent of all open operating system devices will have an average selling price of $300 (£183) or below, proving that smartphones have been finally truly democratised."

She added that Android's greatest volume opportunity will be in mid to low-cost smartphones, particularly in emerging markets.

Smartphones are now owned by around 17 million Brits, with 31 per cent of these downloading apps and 28 per cent playing games on the devices, a report by TNS Technology recently found.

From IAB
Digg It! facebook google google-reader windows-live live-journal lycos propeller StumbleUpon Technorati yahoo Add This
Related headlines
Budget to help UK become 'Europe's technology centre'
23 Mar 12 - 12:00AM From the IAB Chancellor George Osborne has revealed several broadband upgrades and tax breaks for the video game indu...
BBC confirms pay-for-download service
16 Mar 12 - 12:00AM From IAB BBC director-general Mark Thompson has confirmed plans for an iTunes-style download service, which will enab...
Google’s 2011 review is most shared UK ad in December
10 Jan 12 - 12:00AM Google’s video round-up of 2011 was the hottest new ad in the IAB UK Ads Chart during December. 1. Zeitgeist 2011: Year...
Add new comment

Related news
Budget to help UK become 'Europe's technology centre'
23 Mar 12 - 12:00AM From the IAB Chancellor George Osborne has revealed several broadband upgrades and tax breaks for the video game industry in his 2012 Budget, which was announced earlier today (March 21st). He rev...
Related blogs
Five Minutes with Starcom Mediavest Group
Posted by: Jenny Henson 11 May 12 - 12:00AM We caught up with our client Richard Hocking, Head of Performance Marketing at SMG Performance. Prio...
Related videos
Search More News
Open the calendar popup.
Open the calendar popup.